BROADCASTING CO., INC. provides a unique service in
today's media world of consolidation and outside group ownership.
GO Radio is home-owned, independent and operated by a staff that
has been with the station an average of over 34 years.
This stability and dedication pays off for listeners
and advertisers. Local people care about the community and are
aware of the needs of businesses and listeners. The sales and
programming staff are always working toward excellence to provide
quality, complete service. Our stations are different, because we
strive to make a difference in our area!
Three Stations for True Variety
GO Radio offers two separate stations with popular
music formats for true variety - Lite Rock and Oldies on WUGO FM,
and Country Gold and Bluegrass on WGOH AM/FM - plus full service
news, sports and radar weather.
Commitment to Service
NAB Crystal Award
At GO Radio, we have a total commitment to public
service and community involvement. This has brought many local,
state and national news and public service honors to our stations,
including Kentucky's only recipient of the Crystal Award
from the National Association of Broadcasters for programming
& community involvement. WGOH won the award in 1999 and WUGO
received the award in 2003, 2005 and again in 2008.
GO Radio has been a two-time finalist for the Marconi
Award as best small-market station in the nation in 1996 and
1999, and a 2000 winner of the Kentucky Broadcasters Association Golden
Award for Community Service and Public Involvement. Go Radio
has received numerous other news and public service recognitions
locally and state-wide.
The complete news website is rated at top news
source in visitors in the area at wgohwugo.com with news,
information and listening
to WUGO around the world.
History & Profiles
WGOH-AM was established in 1959 and operates
at 1370 kHz with 5000 watts non-directional daytime, 500 watts for
two hours pre-sunrise and two hours post-sunset. WGOH features a
format of Country Gold, with midday segments of Bluegrass CBS,
Kentucky Network and local news highlight the morning, noontime
and evening hours. Religious programming is featured on
Sunday. WGOH is the flagship station of the Kentucky
Christian University Sports Radio Network, carrying all football
games, and a selection of men's and women's basketball
games. Target audience is 35-65.
WGOH-FM was established in 2011,
broadcasting the programming of WGOH-AM on 100.9 on the FM
dial. This station covers the broadcast area of Carter
and surrounding counties and broadcasts 24 hours.
"Mornings on the Go" with KJ and Jim
WUGO-FM (U-102) was established in 1967 and
operates at 99.7 MHz stereo, with 4800 watts. WUGO is on the air
24 hours a day with an adult Lite Rock format of favorites of
yesterday and today. In addition to CBS, Kentucky Network and
local news, U-102 carries complete sports coverage of local high
school, University of Kentucky and Reds baseball. Target audience
is 25-54. WUGO simulcasts major newscasts with WGOH, including all
news/information segments & the "Mornings on the Go" show from
6 to 8:15 a.m. GO RADIO is consistently the most popular station
in the county.
CABLE TV-14 GRAYSON was established in 1982 and is the
local community television for the eastern Carter County area,
serving over 2900 homes. Audio is from WUGO, with color video
messages, 24 hours a day - time, local newslines, temperature,
weather and radar screens, plus local video newsmagazine shows.