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About Us

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CARTER CO. BROADCASTING CO., INC. provides a unique service in today's media world of consolidation and outside group ownership. GO Radio is home-owned, independent and operated by a staff that has been with the station an average of over 34 years.

This stability and dedication pays off for listeners and advertisers. Local people care about the community and are aware of the needs of businesses and listeners. The sales and programming staff are always working toward excellence to provide quality, complete service. Our stations are different, because we strive to make a difference in our area! 

Three Stations for True Variety

GO Radio offers two separate stations with popular music formats for true variety - Lite Rock and Oldies on WUGO FM, and Country Gold and Bluegrass on WGOH AM/FM - plus full service news, sports and radar weather.

Commitment to Service

NAB Crystal Award

At GO Radio, we have a total commitment to public service and community involvement. This has brought many local, state and national news and public service honors to our stations, including Kentucky's only recipient of the Crystal Award from the National Association of Broadcasters for programming & community involvement. WGOH won the award in 1999 and WUGO received the award in 2003, 2005 and again in 2008.

GO Radio has been a two-time finalist for the Marconi Award as best small-market station in the nation in 1996 and 1999, and a 2000 winner of the Kentucky Broadcasters Association Golden Tower Award for Community Service and Public Involvement. Go Radio has received numerous other news and public service recognitions locally and state-wide.

The complete news website is rated at top news source in visitors in the area at wgohwugo.com with news, information and listening
to WUGO around the world.

History & Profiles

WGOH-AM was established in 1959 and operates at 1370 kHz with 5000 watts non-directional daytime, 500 watts for two hours pre-sunrise and two hours post-sunset. WGOH features a format of Country Gold, with midday segments of Bluegrass CBS, Kentucky Network and local news highlight the morning, noontime and evening hours. Religious programming is featured on Sunday.  WGOH is the flagship station of the Kentucky Christian University Sports Radio Network, carrying all football games, and a selection of men's and women's basketball games.  Target audience is 35-65.

WGOH-FM was established in 2011, broadcasting the programming of WGOH-AM on 100.9 on the FM dial.  This station covers  the broadcast area of Carter and surrounding counties and broadcasts 24 hours.

"Mornings on the Go" with KJ and Jim

WUGO-FM (U-102) was established in 1967 and operates at 99.7 MHz stereo, with 4800 watts. WUGO is on the air 24 hours a day with an adult Lite Rock format of favorites of yesterday and today. In addition to CBS, Kentucky Network and local news, U-102 carries complete sports coverage of local high school, University of Kentucky and Reds baseball. Target audience is 25-54. WUGO simulcasts major newscasts with WGOH, including all news/information segments & the "Mornings on the Go" show from 6 to 8:15 a.m. GO RADIO is consistently the most popular station in the county.

CABLE TV-14 GRAYSON was established in 1982 and is the local community television for the eastern Carter County area, serving over 2900 homes. Audio is from WUGO, with color video messages, 24 hours a day - time, local newslines, temperature, weather and radar screens, plus local video newsmagazine shows.

Hot Links

Kentucky Broadcasters Association

National Association of Broadcasters

Go Radio · WGOH 1370 AM · WUGO 102.3 FM · 150 Radio Tower Drive · P.O. Box 487 · Grayson, Kentucky 41143
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